We built a custom shoppable video unit to encourage consumers to explore this luxury brand’s new watch collection. We used first-party data to distribute the brand’s video to wealthy consumers across premium fashion, beauty, and entertainment apps.
Viewers Who Add an Item to Cart
Impressions
We designed an interactive rich media unit to raise awareness and generate buzz for this IBS medication. Consumers who engaged with the unit were encouraged to continue the conversation with their doctor.
Total Impressions
Engagements
We used consumer polls to distribute custom display and rich media creative to foodies across our network to promote this brand during Super Bowl season. We included an added value brand lift study to measure the campaign’s impact on purchase intent.
Purchase Intent Lift
Impressions
We leveraged location, behavioral and purchase data to reach the brand’s core shoppers at scale. We also partnered with food and lifestyle influencers to create and distribute recipes to inspire purchases.
Impressions
In-Store Sales Life
We analyzed purchase data to hone in on frequent soda drinkers in the brand’s key markets. We then distributed their long-form video across our native and in-app placements to encourage in-store sales.
In-Store Sales Lift
Video Views
We used proprietary first-party data to serve the brand’s video to A18-49. We included a store-locator end screen to encourage consumers to visit a restaurant near them and partnered with Placed to measure a lift in foot traffic.
Video Completion Rate
Impressions
Lift in Visits
We surveyed influencers to find out which energy drinks they consume and under what occasion so that we could then hire relevant influencers for an energy drink campaign.
Average Reach of Influencers Surveyed
Influencers Who Consume Energy Drinks
This fashion footwear brand needed to increase retail sales and drive traffic at a large retail chain during New York Fashion Week. We selected nineteen influencers with a strong following of women A25-54 who have a knack for fashion. The influencers created custom content to highlight style and comfort for the brand’s footwear.
Sales Lift in Three Days
In Incremental Revenue
ROAS
We geotargeted the campaign to the brand’s key markets to reach outdoorsy families. We distributed summer-themed content across social media platforms and encouraged consumers to purchase the brand’s products at a major retailer.
Impressions
Total Engagements
Lift in Sales
