Featured on The Drum: Why Zero-Party Data Will Reshape Advertising in the Post-Cookie Era

Jun Group was featured by The Drum to explore zero-party data — the foundation of consent-based advertising.

April 25, 2024April 25, 2024 by Jun Group

In this article, Billy Murray, Senior Manager of Product Marketing at Jun Group, discusses the critical role of consent-based advertising and zero-party data in a cookieless future. Read it on The Drum.

Culture

Balancing Differentiation with Simplicity: Q&A with Jenny Patel, Associate Director of Media Strategy

News & Perspectives

Q3 2024 Media Buying Trends: Pharma Gets Competitive and Video Makes a Comeback

News & Perspectives

Balancing Differentiation with Simplicity: Q&A with Jenny Patel, Associate Director of Media Strategy

Q3 2024 Media Buying Trends: Pharma Gets Competitive and Video Makes a Comeback

Fewer Than 1 in 5 People Trust Ads – Here’s What Brands Can Do About It