Why Zero-Party Data Is the Future Of Privacy-First Advertising

Jun Group was featured in AdExchanger to discuss the power of zero-party data.

In this article, Jun Group discusses the ad tech industry’s shift toward more privacy-conscious advertising, and why the most successful brands are using zero-party data in their advertising strategies. Read the article on AdExchanger.

media-buying-trends-featured
Q1 2024 Media Buying Trends: Ad Agencies Prepare for Cookie Deprecation
Read More
photo-of-Kshitija-deshpande
Building Products With Empathy: Q&A With Kshitija Deshpande, Product Manager
Read More
Featured on The Drum: Why Zero-Party Data Will Reshape Advertising in the Post-Cookie Era
Read More