Case Studies > CPG Snack Brand

CPG SNACK BRAND

Our custom units generated an 88% lift in purchase intent for a CPG snack brand.

We used consumer polls to distribute custom display and rich media creative to foodies across our network to promote this brand during Super Bowl season. We included an added value brand lift study to measure the campaign’s impact on purchase intent.

88%

Purchase
intent lift

2.8MM+

Impressions